Web Design for Optometrists & Eye Clinics
We Design Websites for Optometry Clinics. HIPAA-Compliant.
Built for Multi-Provider Practices.
Up to 30 New Patient Leads in 30 Days
We build websites made specifically for optometry clinics. Your new site will show off your frame collection, answer insurance questions, let patients book online and help you rank on Google Maps. Schedule your free audit call below.
In 20 minutes we'll show you exactly what your new optometry website will include β and give you a clear price on the call
Up to
30
new patient leads in 30 days
3.2x
avg increase in patient inquiries
150+
optometry clinics launched
4 wks
avg time from kickoff to live
Past results from top-performing clinics. Results depend on market, location and clinic operations.
OUR WORK
Optometry Clinic Websites
We Have Built
Every site is custom-built for optometry clinics. HIPAA-compliant. Frame gallery included. Insurance pages included. Online booking included.
Get Your Free Optometry Website Audit
In 20 minutes we'll show you exactly what your new optometry website will include β and give you a clear price on the call
REAL RESULTS
Optometrists who hired us to build their clinic website.
We don't just build websites, we build high converting pages for optometry clinic sites that fill your calendar and sell glasses
β
Our website wasnβt converting at all. After the redesign, we went from barely getting inquiries to consistently filling our schedule with new clients within the first month.
DS
Dr. Benu Sabharwal
Licensed Optometrist
β
The new design completely changed how clients interact with us. People now come in already feeling comfortable and informed, which has made the whole intake process smoother.
DP
Dr. Beth Schellenberg
Milton Family Eye Care
β
Weβve seen a clear increase in inquiries since launching the new site. It communicates our specialties much better and helps clients feel confident choosing us.
RK
Dr. Aziza Patel
Registered Optometrist
β
We were losing patients to the corporate chain next door. Their website looked modern; ours looked like it was from 2012. After Polarix, we started outranking them on Google within weeks. The phone started ringing again.
MT
Emily Carter
Head Optician
Free Β· 20 minutes Β· No obligation
HOW IT WORKS
Everything Included in Your Optometry Website.
You run the clinic. We build the website that grows your clinic. Here is exactly what you get.
Free 20-Minute Website Consultation
We get on a 20-minute call. We look at your current website together. We show you what your new site will include. We give you an exact price. No vague estimates.
1
Free Call
Exact Price Given
No Obligation
Custom Design & Conversion Architecture
We build your website from scratch. You get a frame gallery, staff and optometrist profiles, insurance and direct billing pages, a contact lens reorder page, HIPAA-compliant patient forms and online booking. All included.
2
Frame Gallery
Online Booking
HIPAA Compliant
We set up your website so it shows up when people nearby search "optometrist near me" or "eye exam in [your city]." We also optimise your Google Business Profile. Most of our optometry clients appear on the first page of Google Maps within 8 weeks of launching.
3
Get Found on Google Maps
Near Me Searches
Google Maps
Local SEO
Your Site Goes Live. Patients Start Booking.
4
We launch on a date we agree on together. Most of our optometry clinics receive their first online booking within the first week. Many also start seeing more patients buy frames in-house rather than online within the first month.
Agreed Launch Date
Online Bookings
More Optical Sales
After launch, your front desk can update frame stock, add new staff, change hours and update insurance info without calling anyone. You own the website. No monthly fees. No developer needed.
5
1
Optimize & Scale
You Own Everything
No Retainer
Admin Friendly CMS
Free Β· 20 minutes Β· No obligation
1
Our Guarantee
We only take on optometry clinic projects when we are confident we can deliver real results. On your free call we will tell you honestly what is possible for your area β and put it in writing before we start
GOT QUESTIONS?
Frequently Asked Questions
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Most designers focus on aesthetics. I focus on outcomesβclear messaging, strong positioning, and a site that actively brings in clients with therapy web design.
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No. I guide the messaging and structure so your expertise is translated into clear, compelling content.
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You own 100% of the website from day one. The code, the content, the domain β all yours. No monthly retainer required after launch. Your admin can update optometry profiles, hours and service pages without calling us or paying anyone.
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Typically 2 to 3 hours of your time across the entire project β one kickoff call, one design review and one final approval. We handle everything else including copywriting, design, development, SEO setup and launch. We are built for busy clinic owners who do not have time to manage a web project.
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Trust comes from clarity and relatability. I design your site to clearly communicate your specialties while making your personality and approach feel human and accessible.
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This usually comes down to confusion or lack of direction. I create a clear path that guides visitors from landing β understanding β taking action.
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Yes. By setting expectations and clearly explaining your process, you attract clients who are ready and serious about working with you.
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If itβs not converting, itβs not working. A redesign focuses on performance, not just appearance, turning visitors into actual clients.
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100%. Everything is customized to your modality, tone, and client base so it feels authentic; not generic.
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Most optometry clinic websites are ready to launch within 3 to 6 weeks. We agree on a timeline before we start. We always deliver our part within 1 business days of receiving your feedback. The speed is mostly up to you β the faster you approve things, the faster we launch.
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The price depends on how many optometrists are on your team and which features you need β things like a frame gallery, insurance pages and a contact lens reorder page. We give you an exact price on the free call. No ranges. No hidden fees. Most clinics make their money back within the first month from new patient bookings alone.
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Yes. Most of our optometry clients come to us with an existing website. The most common problems are simple: the frame collection is not shown, insurance questions are not answered, and the clinic is not showing up on Google Maps. On the free call we look at your site together and show you exactly what we would change. We then build you a brand new site from scratch.
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You do. One hundred percent. The website, the content, the domain β all yours from day one. There is no monthly fee after launch. Your front desk can update frame stock, staff profiles, hours and insurance info without calling us. No developer needed
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Yes. For any optometry clinic with a dispensary, these are two of the most important pages we build. The frame gallery shows patients your collection before they even visit. It gives them a reason to buy from you rather than from Warby Parker or Clearly. The contact lens reorder page brings patients back to you instead of to 1-800-Contacts. We also connect your site to practice management software including Eyefinity, RevolutionEHR and OfficeMate
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About two to three hours in total. That covers a kickoff call, one design review and a final sign-off. We write the copy, build the site, set up the frame gallery, add your insurance pages, handle HIPAA compliance, set up Google Maps optimisation and manage the launch. We designed this process for optometrists who are fully booked β not for people with spare time to manage a web project.