How to Change 404 Error Pages
How to Add or Change 404 Pages in Squarespace: Step-by-Step Tutorial
Why Customize Your 404 Page?
Custom 404 pages aren't just error messages—they’re an opportunity. They keep visitors engaged, guide them back to useful content, and reinforce your brand personality. A well-designed 404 page reduces bounce rates and improves user experience, ultimately supporting SEO and conversion goals.
Step-by-Step Guide to Adding or Changing 404 Pages in Squarespace
1. Log into Your Squarespace Account
Sign in to your Squarespace dashboard and select the website you want to edit.
2. Access Page Settings
Navigate to the Pages menu.
Scroll down to find the Not Found Page (this is the default 404 page).
3. Edit the Not Found Page
Click on the Not Found Page to open its editor.
Customize the content: add branded imagery, your tone of voice, helpful links, or a search bar to direct visitors seamlessly back to your site.
Consider including calls to action, such as links to your homepage, popular products, or blog posts.
4. Style Your 404 Page
Use Squarespace’s style editor to tweak fonts, colours, and layouts to align with your website design.
Ensure the page is visually appealing and consistent with your brand’s identity.
5. Preview and Test Your 404 Page
Preview the page to confirm your custom 404 looks great on all devices.
Test it by entering a non-existing URL on your domain to make sure visitors land on your new 404 page.
6. Save and Publish
Once satisfied, save your changes.
Your custom 404 page will now display to anyone landing on broken or incorrect URLs.
Benefits of Custom 404 Pages in Squarespace
Retain Visitors: Guide users back to useful sections instead of losing them.
Branding Opportunity: Showcase personality with humour, creativity, or professionalism.
Reduce Bounce Rate: Keep visitors exploring your site instead of leaving immediately.
Improve Navigation: Provide links and tools that simplify finding information.
Positive SEO Impact: Search engines prefer well-structured sites with helpful error handling.
Need Help Customizing Your Website?
If you want to transform your 404 page—or tackle any other web design challenges—with an expert who’s bold and results-driven, contact Chandra Web Design today. Let’s elevate your online presence and craft a digital experience that truly shines!
Ready to build something beautiful together? Reach out now!
